Director of Business Development
Salvador Serra
Director of Business Development (ArsCorporate): September 2024 – Current Job
Sales & Marketing Manager (MST Holding). Barcelona. October 2021 – August 2024
Mission: Yearly Sales and Marketing Plan definition and execution. BPO’s international new business development within key strategic industries (automotive, banking, consumer electronics, healthcare and tourism).
Manage a Sales and Marketing Team: goal setting, motivation, coaching, problem-solving, support and joint visits to Key Accounts.
Achievements: +6M € new business recurring business after 2 years.
Client Delivery Manager at CPM International (Omnicom Group). Barcelona. May 2015 – October 2021
Mission: develop existing key accounts and generate new business. Successfully supported Inside Sales and Customer Service projects in fast-paced environments, leading some of the company’s most important campaigns
Main projects: I have been managing 5 major projects (Agilent Technologies, Intel, Shared Services, ViaVan and Harley Davidson) generating more than 5M € revenues yearly
Project related tasks: Operations support, Client Management, Finance (P&L forecast creation and reviews), Sales and Marketing (creating and participating in new business quotes and pitches)
Achievements: the Agilent project has received the following ECCSA (European Contact Centre and Customer Service Awards) awards: finalists as “Best Team of the Year 2018”, “Best Partnership 2019”, “Customer Centric Project 2021”
Customer Satisfaction Programs in After Sales at SEAT S.A.. Barcelona. September 2012 – April 2015
Mission: led the design and development of Customer Satisfaction Programs in After Sales
Project related tasks: worked cross-functionally to implement those programs (Quality, Marketing, Technical Support, Customer Care, Sales and Warranty department)
Project-related tasks: ongoing support to the importer’s network: market status analysis (Customer Satisfaction, Phantom Tests and Auditing KPIs), root-cause analysis, action plan proposal and agreed measures monitoring
Achievements: 95% Customer Satisfaction KPI targets achievement within the International importer’s network. Importers network satisfaction with our support: average score of 4,2 out of 5.
Industry Experience:
Automotive; Business services; Electronics; Information technology; Wholesale.